Advertising is a tricky business and it all depends on how you present yourself. Colors are the heart of any advertisement that decides how successfully it will promote your brand, merchandise or services. That is why using appropriate color tones have become imperative for today’s businesses in order to win...
How do UX professionals define conversion optimization? According to Jeff Gothelf, author of Lean UX book, conversion optimization is about “finding the right mix of value proposition, call to action and price point to convince a customer to take a deeper level of engagement with your product or service.”
A company culture, personality, and purpose can be projected in two ways. That company can create a website that describes itself and incorporates some clean, sleek, images, perhaps photos of its facility. There are also nice images of its products with great descriptions, or icons/drawings that relate to its services....
Bad habits way back in the days, when we would acquire new project ideas and user requirements documents from our clients, Perhaps Sketch out few ideas and jump into intriguing Photoshop designing. Our reasoning for that methodology was to hit design gate run right out immediately to allow time for...
Every year designers look for the new, the unique and the innovative. And every year they are not disappointed. Website design, particularly for home pages, continues to reflect the changes in consumer demands as well as what newer technology makes possible. It is easy to get carried away with the...
Responsive design has exhibited several performance issues in the recent times. The irony is – responsive design is doing pretty well on the latest range of smartphones, but nothing beyond the same. You may be confused as most web users have high-end smartphones. However, a large population is still using...
Is your ecommerce store working yet? Are you getting the eyeballs to your product pages and converting them into sales? There are countless ways to transform your ecommerce store into a sales magnet. Some people plunge fully into building an incredible ecommerce store work while others make half-hearted attempts that...