A recruiter recently announced an employment opportunity but it came with a test. Candidates would have to write a business plan they would implement in their first year with the company. The request was to “be innovative with your thinking!” The recruiter insisted candidates needed to “wow!” this company. With...
Social media is big in business circles and every business is scrambling to implement social media strategies to take advantage of this new opportunity. If your business is not already on the social media bandwagon, you still have time to create a social media strategy and start getting social. Here...
As bloggers, we face a wide variety of tasks each day related to managing and building our blogs. Productivity and efficiency are vital, especially for part-time bloggers. A number of extremely addictive and time-consuming habits stand in the way, though. I’m sure all bloggers wonder, “How did others make it...
Before you read any further, answer this simple question. As a designer, who do you design your work for? Your client, your company, your customers or for yourself? I am sure different designers will have different answers. And this goes out for other professions too, e.g writing, teaching, playing music...
Is it that clients don’t understand business or is it they don’t understand creatives? Why is it creatives around the globe all have exactly the same complaints and horror stories about clients from hell? It’s not just ridiculously silly comments and requests, which make for the amusing stories we share...
QR Codes are the latest cutting edge technique for linking the consumer of a traditional product to the digital world. They are a new way of spreading messages, improved by all those advantages and flexibility which Internet can offer. QR codes work in a variety of ways, including pointing people...
Search-engine optimization (SEO) is a main ingredient in website upkeep and an inescapable part of online marketing. The process of keyword research is vital to good SEO. Keyword-stuffing used to be the master card in terms of SEO, but those days are gone. Keyword research still carries weight, and website...
A freelancer is somebody who is self-employed or works from his or her own space. Over the years, freelancing has emerged as a professional designation throughout the world. A huge number of freelancers make an living from their own cozy comfort. Ample offers are available for freelancers, ranging from writing...
Email marketing is one of the really successful techniques currently used in the marketing world. It has become one of the most popular techniques in recent years and is an indispensable part of online marketing. Sending mails keeps your site active among your audience and increases visits and clicks on...