Even if information is highly out of ordinary and attention-grabbing, if your content contains lengthy plain text without illustration or images whatsoever, the entire page becomes dull and unimaginative. To sort this out, infographics help in routing information in a creative manner and in a style making your information easier...
Formulating the social media strategy for any business involves answering quite a few ‘whys’, ‘hows’, ‘whats’ etc. This article explores the intermediate decisions to be taken by a firm in its social media journey right from conceptualization of entry to launch. Customers are bombarded with messages from various newspapers, TV...
Just as businesses were mastering Facebook Pages, Facebook pulled out the rug from underneath them and changed the game plan. On March 30th, Facebook launched the new Timeline for Pages and no business was immune to the changes. The new platform is a stark difference from the previous, and learning...
Successful website design requires both skill and creativity. Another BIG piece that I think separates successful website developers from unsuccessful website developers is the ability to Plan. Website Planning is one of the most critical pieces of website development, yet it’s the piece that I see Website Developers skipping over...
Balancing work and life is very important, and it is necessary to manage both sides perfectly to ensure success in the professional world. Although it sounds simple, managing both sides can be very difficult at times. This is more difficult for freelancers because they need to manage their own time...
Freelancers are those who work from their own comfort zone: be it home or a public café, they can work from any space of their choice. Freelancing, therefore, comes with many advantages, such as flexibility of working space and environment, flexibility of time, and so on. However, many responsibilities come...
Selling is the most important element of any business and ranges from selling online products to selling groceries. The success of any business depends on a strong, unique selling point and the correct attitude to sell. You might be a freelancer or a salaried employee; you cannot avoid selling, as...
Marketing has taken more evolutionary leaps in the past two years then it has in the time since cave men adorned their spears and clubs with rocks and bones to differentiate their awesome possessions. Throughout the history of marketing and advertising, there have been a couple of commonalities: The first...
Your social graph is determined by the quality of conversations, people on the network and information exchanged you and your network members. Hence, it’s important to adopt some best practices (Dos) and refrain from indulging in certain kind of untoward behavior (Don’ts) while interacting on a day-to-day basis. Though, you...