What do you think is the most important aspect of successful social media marketing? Well, it isn’t having the know-how to effectively use all of the available platforms. Sure, such knowledge helps, but that’s something just about everyone can learn. You’ll find that the most important aspect to successful social...
Formulating the social media strategy for any business involves answering quite a few ‘whys’, ‘hows’, ‘whats’ etc. This article explores the intermediate decisions to be taken by a firm in its social media journey right from conceptualization of entry to launch. Customers are bombarded with messages from various newspapers, TV...
Your social graph is determined by the quality of conversations, people on the network and information exchanged you and your network members. Hence, it’s important to adopt some best practices (Dos) and refrain from indulging in certain kind of untoward behavior (Don’ts) while interacting on a day-to-day basis. Though, you...
Like any other profession or a technical job, photography as an art and as a science has some very distinct technical words which facilitate an easier communication of ideas and perceptions. Without them it would be almost impossible to communicate and get understood in an effort to do justice to...
Flash is a useful source of artificial light in photography. In early days of photography, when there was no electricity the photographers used powdered magnesium, which they used to burn to produce a ‘flash of light’! Unless you’re a professional photographer, the chances are good that the camera you’re using...
Travel photography is inspirational and exciting by its very nature. The prime goal of travel photography is satisfaction and enjoyment one can get out of it. For any worthwhile photography, a deliberate and conscious choice is a must. This choice can be of the right film, right shutter speed, right...
A lens is probably the most important element in a camera, because the image quality is greatly affected by the quality of the lens. Compact cameras have fixed lenses, however SLR cameras use interchangeable lenses. Different types of lenses are available for various applications. These lenses are used for photographing...